For over two decades, our business has been built on teamwork, innovation, and shared values. What began as a small, hands-on venture has grown into a trusted name in the 4x4 industry — proudly serving customers across Ireland, the UK, and beyond.
Our business is built on strong family bonds, hard work, and shared values. Across departments, our team includes parents, children, siblings, in-laws — and even the next generation lending a hand at weekends. But what truly matters is that every member of our team, family or not, is valued for their passion, skill, and commitment to building something lasting, authentic, and proudly Irish.
Rooted in our community, we proudly support farming families, independent garages, and rural customers, while giving back through charity partnerships, youth programmes, and apprenticeships that inspire future talent.
Driven by people and powered by passion — we’re proud to represent the spirit of Irish enterprise at this year’s awards.
